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Curated for everyday beauty routines
Tracked delivery across the United Kingdom
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TRUSS Purple Shampoo & Toner is a professional-grade color-correcting shampoo designed specifically for blonde, bleached, gray, highlighted, and brassy hair. Infused with violet pigments, this daily-use shampoo neutralizes unwanted warm tones, leaving your hair cool, bright, and vibrant. Beyond toning, it hydrates and strengthens each strand, restoring elasticity and natural shine. Whether you're a natural blonde or have color-treated locks, this shampoo helps maintain your ideal shade while improving overall hair health.
Apply TRUSS Purple Shampoo to wet hair and massage gently into a lather. Leave on for 2–5 minutes depending on the desired toning intensity (longer for more brassiness). Rinse thoroughly and follow with conditioner. For best results, use 2–3 times per week or as needed to maintain your desired shade.
TRUSS is a trusted professional hair care brand known for salon-quality results. This purple shampoo combines effective toning with nourishing ingredients to improve hair health, not just color. Unlike harsh toners, it hydrates and strengthens, making it ideal for daily or frequent use. Experience vibrant, cool-toned hair with added shine and resilience.
Orders are prepared with clear UK delivery expectations from the product page through dispatch. Delivery estimates are shown before checkout where available, and tracking details are sent after the order leaves fulfilment so customers can follow the parcel and plan around the expected arrival window.
Avelise is set up around straightforward post-purchase support and a 30-day returns message. Please check the store returns policy before sending an item back, because final eligibility can depend on product condition, hygiene exclusions, packaging, proof of purchase and whether the return request is started within the stated return window.
Use the product description, available variants, product images and collection filters to compare suitability, finish, shade, size, texture or routine step. For beauty products, always review the ingredient list, directions, warnings and usage information on the product packaging before applying, especially when choosing skincare, haircare or body care for a specific concern.
Ingredient lists, shade details, materials and suitability notes can change by batch or supplier. Check the product packaging first, compare any allergens or sensitivities before use, patch test where appropriate and stop use if irritation occurs. If you are unsure whether a product is right for you, seek professional advice before applying it.
Why shop with Avelisse
Checkout is handled securely through Shopify.
Returns information is written plainly before purchase.
Delivery messaging is set up for United Kingdom shoppers.
Support routes are available for order and product questions.
Products are organised for easier beauty discovery.
