No7 Lift & Luminate Triple Action Serum Foundation - Cool Ivory - Radiant Liquid Makeup with SPF 15 for Mature Skin

Product Overview

No7 Lift & Luminate Triple Action Serum Foundation is a revolutionary liquid makeup designed specifically for mature skin. Infused with a serum complex, this foundation not only provides flawless coverage but also works to improve skin's texture and radiance over time. The Cool Ivory shade is ideal for fair skin tones with cool undertones, offering a natural, luminous finish that never looks cakey or dry. With built-in SPF 15, it helps shield your skin from daily UV damage, making it the perfect multitasking base for your makeup routine.

Key Features and Benefits

• Triple Action Formula: Combines foundation, serum, and concealer in one step for a simplified routine.
• Radiant Finish: Delivers a dewy, glowy base that brightens and evens out skin tone.
• SPF 15 Protection: Helps protect against UVA/UVB rays to prevent premature aging.
• Hydrating Serum Complex: Infused with glycerin and vitamins to nourish and plump the skin.
• Lightweight Texture: Blends seamlessly for buildable coverage that feels weightless.
• Designed for Mature Skin: Formulated to minimize the appearance of fine lines, wrinkles, and age spots.

How to Use

Start with your preferred moisturizer and primer. Shake the bottle well, then dispense a small amount onto your fingertips or a makeup sponge. Dot the foundation onto your forehead, cheeks, nose, and chin, then blend outward in gentle, sweeping motions. For extra coverage, apply a second layer to areas that need more attention. Use the built-in concealer tip (if applicable) to spot-correct imperfections. Finish with setting powder if desired, or leave as is for a dewy look.

Who It Is For

This foundation is specially formulated for women and men with mature skin (typically ages 40+) who want a radiant, youthful complexion without heavy makeup. It's perfect for those with dry, combination, or normal skin types seeking hydration and luminosity. The Cool Ivory shade suits fair to light skin with cool undertones.

Why Choose This Product

No7 is a trusted skincare brand backed by decades of research and expertise. The Lift & Luminate line is specifically developed to address the concerns of aging skin, using advanced technology to lift and illuminate. Unlike traditional foundations that can settle into lines, this serum foundation stays smooth and comfortable throughout the day. It also simplifies your beauty routine by combining multiple steps into one, saving time without sacrificing results. Plus, with SPF 15, you get daily sun protection in your makeup.

Technical Details

• Size: 1.04 oz (30 ml)
• Shade: Cool Ivory (05)
• SPF: 15
• Finish: Dewy, radiant
• Coverage: Buildable, medium
• Skin Type: Normal, dry, combination
• Ingredients: Aqua, Cyclopentasiloxane, Glycerin, Dimethicone, etc. (full list on packaging)