La Riche Directions Semi-Permanent Hair Color 88ml Tubs - Pastel Pink (Pack of 6)

Product Overview

La Riche Directions Semi-Permanent Hair Color in Pastel Pink is a vibrant, conditioning hair dye that delivers beautiful, temporary color without the use of harsh chemicals. This pack contains 6 x 88ml tubs, providing enough product for multiple applications or for longer hair. Directions is a trusted brand in the hair color industry, known for its wide range of bold and pastel shades that allow for creative expression at home.

Key Features and Benefits

• Semi-Permanent Formula: No ammonia or peroxide means less damage to your hair. The color gradually fades over 6-8 washes, allowing you to change your look frequently.
• Conditioning Effect: Enriched with conditioning agents that leave hair feeling soft, shiny, and healthy after coloring.
• Vibrant Pastel Pink: Achieve a soft, romantic pastel pink shade that is perfect for a subtle yet playful look.
• Versatile Use: Can be used on pre-lightened hair for best results, or on natural blonde or light brown hair for a tinted effect.
• Easy Application: The creamy consistency makes it simple to apply evenly, whether you're a beginner or a pro.
• Great Value Pack: 6 tubs give you plenty of product for full head application on long hair or for multiple root touch-ups.

How to Use

For best results, start with clean, dry hair that has been pre-lightened to a pale blonde for a true pastel pink. Wear gloves to protect your hands. Apply the color evenly section by section using a tint brush or your fingers. Leave on for 15-30 minutes (longer for more intensity). Rinse thoroughly with cool water until the water runs clear. Style as desired. Color will gradually fade with each wash; use a color-safe shampoo to prolong the vibrancy.

Who It Is For

This product is ideal for anyone looking to experiment with pastel pink hair without the long-term commitment of permanent dye. It's perfect for fashion-forward individuals, cosplayers, or anyone wanting a fun change. Suitable for all hair types, but best results are achieved on pre-lightened or light blonde hair.

Why Choose This Product

La Riche Directions is a cult-favorite brand among hair color enthusiasts for its reliability, vibrant shades, and gentle formula. Unlike many box dyes, Directions colors are free from ammonia and peroxide, making them less damaging. The pastel pink shade is highly pigmented yet soft, providing a salon-quality finish at home. With 6 tubs in one pack, you have enough product for multiple applications, making it a cost-effective choice for maintaining your color.

Technical Details

Each tub contains 88ml of semi-permanent hair color. The formula is vegan and cruelty-free. Store in a cool, dry place away from direct sunlight. Avoid contact with eyes; if contact occurs, rinse thoroughly with water. Perform a patch test 48 hours before use to check for allergic reactions.