{"product_id":"vitamins-hair-cosmetics-keratin-purple-shampoo-for-blondes","title":"VITAMINS Hair Cosmetics Keratin Purple Shampoo for Blondes – Blue Shampoo Toner for Bleached Hair, Eliminates Brassiness \u0026 Repairs Blonde, Silver, Grey, White \u0026 Ash Gray Locks (8.5 Fl Oz)","description":"\u003ch2\u003eProduct Overview\u003c\/h2\u003e\u003cp\u003eVITAMINS hair cosmetics Keratin Purple Shampoo is a professional-grade toner shampoo designed specifically for blonde, bleached, silver, grey, white, and ash gray hair. This 8.5 fl oz bottle combines the power of purple pigments with keratin repair to eliminate brassy yellow and orange tones while strengthening hair structure. Whether you're a natural blonde or have highlighted or bleached locks, this shampoo helps maintain a cool, vibrant color between salon visits.\u003c\/p\u003e\u003ch2\u003eKey Features and Benefits\u003c\/h2\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eBrass-Banishing Pigments:\u003c\/strong\u003e The concentrated purple-blue formula neutralizes unwanted warm tones, restoring a cool, ashy blonde or silver hue.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eKeratin Repair Complex:\u003c\/strong\u003e Infused with hydrolyzed keratin to reinforce hair fibers, reduce breakage, and improve elasticity – ideal for chemically processed hair.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eGentle Cleansing:\u003c\/strong\u003e Sulfate-free surfactants cleanse without stripping natural oils or fading color, making it safe for daily or weekly use.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eUV Protection:\u003c\/strong\u003e Helps shield hair from sun damage that can cause further discoloration.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eMoisture Balance:\u003c\/strong\u003e Added conditioning agents prevent dryness and leave hair feeling silky and manageable.\u003c\/li\u003e\n\u003c\/ul\u003e\u003ch2\u003eHow to Use\u003c\/h2\u003e\u003cp\u003eApply to wet hair, massaging gently into a lather. Leave on for 3-5 minutes (longer for more intense toning) before rinsing thoroughly. For best results, follow with a moisturizing conditioner. Use 1-2 times per week or as needed to maintain desired tone. Avoid overuse to prevent a purple tint on porous hair.\u003c\/p\u003e\u003ch2\u003eWho It Is For\u003c\/h2\u003e\u003cp\u003eThis shampoo is perfect for anyone with blonde, bleached, highlighted, silver, grey, white, or ash gray hair. It's especially beneficial for those struggling with brassiness from hard water, sun exposure, or chemical processing. Suitable for natural and color-treated hair alike.\u003c\/p\u003e\u003ch2\u003eWhy Choose This Product\u003c\/h2\u003e\u003cp\u003eUnlike ordinary purple shampoos, VITAMINS hair cosmetics formula combines color correction with keratin repair, addressing both tone and health. It's free from harsh sulfates and parabens, making it a gentle yet effective choice for maintaining cool tones. The compact 8.5 oz size is travel-friendly and lasts for weeks of regular use.\u003c\/p\u003e\u003ch2\u003eTechnical Details\u003c\/h2\u003e\u003cul\u003e\n\u003cli\u003eSize: 8.5 Fl Oz (250 ml)\u003c\/li\u003e\n\u003cli\u003eItem Weight: 320 grams\u003c\/li\u003e\n\u003cli\u003eDimensions: 4.9 x 4.9 x 18.9 cm\u003c\/li\u003e\n\u003cli\u003eKey Ingredients: Water, Cocamidopropyl Betaine, Hydrolyzed Keratin, Violet Pigments, Citric Acid\u003c\/li\u003e\n\u003cli\u003ePackaging: Plastic bottle with flip-top cap\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eExperience salon-quality toning and repair at home with VITAMINS hair cosmetics Keratin Purple Shampoo. Transform brassy locks into beautifully cool, healthy-looking hair.\u003c\/p\u003e","brand":"Avelisse","offers":[{"title":"Default Title","offer_id":46463591710919,"sku":null,"price":43.24,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0763\/7362\/2983\/files\/B08476RBKY-vitamins-hair-cosmetics-keratin-purple-s-main_7a7c791c-09f7-4733-b297-3e3f7fdda0fd.jpg?v=1777884099","url":"https:\/\/avelisse.co.uk\/products\/vitamins-hair-cosmetics-keratin-purple-shampoo-for-blondes","provider":"Avelisse","version":"1.0","type":"link"}