{"product_id":"schwarzkopf-professional-igora-royal-permanent-hair-color-5-68-light-brown-chocolate-red-60g","title":"Schwarzkopf Professional Igora Royal Permanent Hair Color 5-68 Light Brown Chocolate Red 60g","description":"\u003ch2\u003eProduct Overview\u003c\/h2\u003e\u003cp\u003eSchwarzkopf Professional Igora Royal Permanent Hair Color in shade 5-68 Light Brown Chocolate Red is a premium hair color cream designed for salon-quality results at home. This permanent hair color delivers intense, true-to-tone color with up to 100% gray coverage, even on resistant grays. The 60g tube provides enough product for one application on medium-length hair. The formula is enriched with caring ingredients to leave hair feeling smooth and looking shiny. Whether you are covering grays or changing your overall hair color, Igora Royal offers reliable, consistent performance.\u003c\/p\u003e\u003ch2\u003eKey Features and Benefits\u003c\/h2\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003ePermanent Color:\u003c\/strong\u003e Long-lasting color that resists fading, keeping your shade vibrant for weeks.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003e100% Gray Coverage:\u003c\/strong\u003e Effectively covers even the most stubborn gray hairs for a uniform result.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eRich, True-to-Tone Shade:\u003c\/strong\u003e 5-68 Light Brown Chocolate Red delivers a beautiful blend of warm chocolate and subtle red tones.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eProfessional Quality:\u003c\/strong\u003e Developed by Schwarzkopf Professional, a trusted brand in salons worldwide.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eGentle Formula:\u003c\/strong\u003e Infused with caring ingredients to minimize damage and maintain hair health.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eEasy Application:\u003c\/strong\u003e Creamy consistency that stays in place, making home application simple.\u003c\/li\u003e\n\u003c\/ul\u003e\u003ch2\u003eHow to Use\u003c\/h2\u003e\u003cp\u003eFor best results, perform a patch test 48 hours before application. Mix the entire 60g tube with Igora Royal Oil Developer (sold separately) in a 1:1 ratio. Apply to dry, unwashed hair, starting at the roots. Process for 30-45 minutes (check the instruction leaflet for exact time). Rinse thoroughly until water runs clear, then shampoo and condition. Use a color-safe shampoo and conditioner to extend color life.\u003c\/p\u003e\u003ch2\u003eWho It Is For\u003c\/h2\u003e\u003cp\u003eThis product is ideal for individuals who want a professional-grade permanent hair color at home. It suits those with light brown hair looking to add chocolate red tones or cover grays. Perfect for anyone seeking vibrant, long-lasting color with high gray coverage.\u003c\/p\u003e\u003ch2\u003eWhy Choose This Product\u003c\/h2\u003e\u003cp\u003eSchwarzkopf Professional Igora Royal is a top choice for its reliability, color intensity, and gray coverage. The shade 5-68 offers a unique chocolate red hue that flatters many skin tones. With its easy application and professional results, it is a favorite among at-home colorists and professionals alike.\u003c\/p\u003e","brand":"Avelisse","offers":[{"title":"Default Title","offer_id":46489549668551,"sku":null,"price":31.87,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0763\/7362\/2983\/files\/B017THCQ2G-schwarzkopf-professional-igora-royal-hai-main_299e50ad-8efe-4144-969a-c80cc2671656.jpg?v=1777841412","url":"https:\/\/avelisse.co.uk\/products\/schwarzkopf-professional-igora-royal-permanent-hair-color-5-68-light-brown-chocolate-red-60g","provider":"Avelisse","version":"1.0","type":"link"}