{"product_id":"paul-mitchell-platinum-blonde-purple-toning-spray-5-1-oz","title":"Paul Mitchell Platinum Blonde Purple Toning Spray - 5.1 oz - Neutralizes Brassiness for Blonde \u0026 Light Hair","description":"\u003ch2\u003eProduct Overview\u003c\/h2\u003e\u003cp\u003ePaul Mitchell Platinum Blonde Purple Toning Spray is a professional-grade leave-in treatment designed to combat brassiness and yellow tones in blonde, silver, and lightened hair. Infused with violet pigments, this spray works instantly to neutralize warmth, leaving hair with a cool, vibrant finish. Enriched with conditioning ingredients, it also helps to detangle, add shine, and protect color-treated hair between salon visits. Suitable for all shades of blonde, from platinum to dirty blonde, as well as gray and silver hair.\u003c\/p\u003e\u003ch2\u003eKey Features \u0026amp; Benefits\u003c\/h2\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003ePurple Toning Pigments:\u003c\/strong\u003e Violet color molecules cancel out unwanted yellow and orange tones, keeping your blonde looking fresh and salon-bright.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eLightweight Leave-In Formula:\u003c\/strong\u003e Non-greasy spray that won't weigh hair down. Can be used on damp or dry hair for instant toning.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eMoisturizing \u0026amp; Conditioning:\u003c\/strong\u003e Helps hydrate and detangle, reducing breakage and improving manageability.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eColor-Safe:\u003c\/strong\u003e Gentle enough for color-treated hair, helping to extend the life of your color by reducing brassiness.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eUV Protection:\u003c\/strong\u003e Contains UV filters to help protect hair from sun damage that can cause fading and discoloration.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eEasy to Use:\u003c\/strong\u003e Spray-on application allows for even distribution and targeted use on the most brassy areas.\u003c\/li\u003e\n\u003c\/ul\u003e\u003ch2\u003eHow to Use\u003c\/h2\u003e\u003cp\u003eFor best results, shake well before use. Spray onto clean, towel-dried hair from roots to ends. Comb through for even distribution. Style as desired. For a quick refresh, spray onto dry hair to tone down brassiness between washes. Use daily or as needed. Avoid over-saturating to prevent purple buildup.\u003c\/p\u003e\u003ch2\u003eWho It Is For\u003c\/h2\u003e\u003cp\u003eThis purple toning spray is ideal for anyone with blonde, platinum, silver, gray, or lightened hair who wants to maintain a cool, ash tone. It's perfect for natural blondes looking to brighten their shade, as well as those with highlights, balayage, or color-treated hair. Suitable for all hair types—straight, wavy, curly, or coily.\u003c\/p\u003e\u003ch2\u003eWhy Choose This Product\u003c\/h2\u003e\u003cp\u003ePaul Mitchell is a trusted professional haircare brand known for high-quality, salon-proven formulas. This purple toning spray delivers visible results without the harshness of some toners. It's a convenient, no-rinse solution that fits seamlessly into your daily routine. Unlike purple shampoos that can dry out hair, this spray adds moisture while toning, leaving hair soft and shiny. Plus, it's cruelty-free and made with care.\u003c\/p\u003e\u003ch2\u003eTechnical Details\u003c\/h2\u003e\u003cul\u003e\n\u003cli\u003eSize: 5.1 fl oz (150 ml)\u003c\/li\u003e\n\u003cli\u003eWeight: 5.1 ounces\u003c\/li\u003e\n\u003cli\u003eDimensions: 1.5 x 1.5 x 8.05 inches\u003c\/li\u003e\n\u003cli\u003eColor: Blonde Purple\u003c\/li\u003e\n\u003cli\u003eForm: Spray\u003c\/li\u003e\n\u003cli\u003eBrand: Paul Mitchell\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Avelisse","offers":[{"title":"Default Title","offer_id":46517360591047,"sku":null,"price":44.4,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0763\/7362\/2983\/files\/B07CSHJKBN-paul-mitchell-platinum-blonde-purple-ton-main_cf415b6a-c6f4-4e57-9d6b-bf3845c552a9.jpg?v=1778149493","url":"https:\/\/avelisse.co.uk\/products\/paul-mitchell-platinum-blonde-purple-toning-spray-5-1-oz","provider":"Avelisse","version":"1.0","type":"link"}