{"product_id":"loreal-professionnel-paris-vitamino-color-spectrum-purple-shampoo","title":"L'Oréal Professionnel Paris Vitamino Color Spectrum Purple Shampoo - Neutralizes Yellow Tones, Enhances Shine \u0026 Vibrancy, Maintains Day 1 Hair Color, Hydrates \u0026 Strengthens Blonde Hair","description":"\u003ch2\u003eProduct Overview\u003c\/h2\u003e\u003cp\u003eL'Oréal Professionnel Paris Vitamino Color Spectrum Purple Shampoo is a professional-grade toning shampoo designed specifically for blonde, silver, gray, and highlighted hair. This purple shampoo neutralizes yellow and brassy undertones, restoring cool, vibrant hues while enhancing overall shine and color vibrancy. Enriched with a hydrating and strengthening complex, it helps maintain the freshness of your hair color from the very first wash, ensuring your blonde looks like it just left the salon.\u003c\/p\u003e\u003ch2\u003eKey Features and Benefits\u003c\/h2\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eNeutralizes Yellow Tones:\u003c\/strong\u003e Concentrated purple pigments counteract unwanted warmth, leaving hair with a cool, bright finish.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eEnhances Shine \u0026amp; Vibrancy:\u003c\/strong\u003e The formula boosts natural luminosity and color radiance for a glossy, healthy appearance.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eMaintains Day 1 Hair Color:\u003c\/strong\u003e Prolongs the life of your salon color, preventing fading and brassiness between appointments.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eHydrates \u0026amp; Strengthens:\u003c\/strong\u003e Nourishing ingredients help moisturize dry strands and reinforce hair fiber, reducing breakage.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eProfessional Quality:\u003c\/strong\u003e Developed by L'Oréal Professionnel Paris, a trusted name in salon expertise.\u003c\/li\u003e\n\u003c\/ul\u003e\u003ch2\u003eHow to Use\u003c\/h2\u003e\u003cp\u003eApply to wet hair, lather gently, and leave on for 2–3 minutes (or longer for more intense toning). Rinse thoroughly. For best results, follow with L'Oréal Professionnel Vitamino Color Spectrum conditioner. Use 1–2 times per week as needed, alternating with your regular shampoo.\u003c\/p\u003e\u003ch2\u003eWho It Is For\u003c\/h2\u003e\u003cp\u003eThis shampoo is ideal for anyone with blonde, silver, gray, or highlighted hair who wants to combat brassiness and maintain a cool, vibrant tone. It is suitable for natural, color-treated, or highlighted hair. Perfect for at-home use between salon visits.\u003c\/p\u003e\u003ch2\u003eWhy Choose This Product\u003c\/h2\u003e\u003cp\u003eL'Oréal Professionnel Paris combines advanced haircare technology with salon-proven results. This purple shampoo delivers effective toning without over-drying, thanks to its hydrating and strengthening formula. It is a reliable choice for preserving color brilliance and hair health.\u003c\/p\u003e\u003ch2\u003eTechnical Details\u003c\/h2\u003e\u003cul\u003e\n\u003cli\u003eSize: 10.1 Fl Oz (Pack of 1)\u003c\/li\u003e\n\u003cli\u003eWeight: 300 mg\u003c\/li\u003e\n\u003cli\u003eDimensions: 5.571 x 2.504 x 5.571 inches\u003c\/li\u003e\n\u003cli\u003eColor: Purple\u003c\/li\u003e\n\u003cli\u003eCategory: Shampoos\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Avelisse","offers":[{"title":"Default Title","offer_id":46462559977671,"sku":null,"price":61.48,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0763\/7362\/2983\/files\/B0DSLLSV8R-loral-professionnel-paris-vitamino-color-main_58e8d09e-34f6-43e7-be67-51c77ad6985b.jpg?v=1777882218","url":"https:\/\/avelisse.co.uk\/products\/loreal-professionnel-paris-vitamino-color-spectrum-purple-shampoo","provider":"Avelisse","version":"1.0","type":"link"}