{"product_id":"loreal-paris-everpure-anti-brass-purple-rinse-out-mask-3-oz","title":"L'Oreal Paris EverPure Ultra Pigmented Anti-Brass Purple Rinse-Out Mask for Bleached, Blonde, or Highlighted Hair, 3 oz","description":"\u003ch2\u003eProduct Overview\u003c\/h2\u003e\u003cp\u003eL'Oreal Paris EverPure Ultra Pigmented Anti-Brass Purple Rinse-Out Mask is a salon-quality treatment designed specifically for bleached, blonde, or highlighted hair. Formulated with highly concentrated violet pigments, this mask instantly neutralizes brassy and yellow undertones, leaving your hair with a cool, vibrant blonde. Enriched with a caring formula, it hydrates and smooths the hair fiber, reducing frizz and enhancing shine. Whether you are a natural blonde or have color-treated hair, this mask helps maintain your ideal shade between salon visits.\u003c\/p\u003e\u003ch2\u003eKey Features and Benefits\u003c\/h2\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eUltra-Pigmented Violet Technology:\u003c\/strong\u003e Concentrated purple pigments cancel out brassiness and yellow tones, restoring a cool, ashy blonde.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eDeep Conditioning:\u003c\/strong\u003e The rinse-out mask formula penetrates the hair shaft to moisturize and strengthen, reducing breakage and split ends.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eColor-Safe \u0026amp; Gentle:\u003c\/strong\u003e Free from harsh sulfates, parabens, and dyes, it is safe for color-treated hair and helps prolong your color.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFrizz Control \u0026amp; Shine:\u003c\/strong\u003e Smooths the cuticle for glossy, manageable hair that looks healthy and vibrant.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eEasy to Use:\u003c\/strong\u003e Apply after shampooing, leave on for 3-5 minutes, then rinse for instant results.\u003c\/li\u003e\n\u003c\/ul\u003e\u003ch2\u003eHow to Use\u003c\/h2\u003e\u003cp\u003eUse the L'Oreal Paris EverPure Ultra Pigmented Anti-Brass Purple Rinse-Out Mask once or twice a week, or as needed to maintain your desired tone. Start with clean, towel-dried hair. Apply a generous amount of the mask from roots to ends, ensuring even distribution. Leave it on for 3-5 minutes (longer for more intense toning). Rinse thoroughly with cool water. Follow with your regular conditioner if desired. For best results, pair with the EverPure Purple Shampoo and Conditioner.\u003c\/p\u003e\u003ch2\u003eWho It Is For\u003c\/h2\u003e\u003cp\u003eThis mask is ideal for anyone with bleached, blonde, highlighted, or silver\/gray hair who wants to combat brassiness and keep their color looking fresh. It is suitable for all hair types, including natural, color-treated, and keratin-treated hair. Whether you are a salon blonde or a DIY colorist, this product helps you achieve professional results at home.\u003c\/p\u003e\u003ch2\u003eWhy Choose This Product\u003c\/h2\u003e\u003cp\u003eL'Oreal Paris is a trusted leader in hair care, backed by years of research and innovation. The EverPure line is specifically formulated for color-treated hair, using gentle yet effective ingredients. This purple mask stands out for its ultra-pigmented formula that delivers visible results in just minutes. Unlike some toning products that can dry out hair, this mask provides deep conditioning, leaving hair soft and silky. It is also free from sulfates and parabens, making it a healthier choice for your hair.\u003c\/p\u003e\u003ch2\u003eTechnical Details\u003c\/h2\u003e\u003cul\u003e\n\u003cli\u003eSize: 3 oz (85 g)\u003c\/li\u003e\n\u003cli\u003eDimensions: 1.77 x 4.21 x 5.28 inches\u003c\/li\u003e\n\u003cli\u003eWeight: 0.27 pounds\u003c\/li\u003e\n\u003cli\u003eColor: Purple (pigmented mask)\u003c\/li\u003e\n\u003cli\u003eBrand: L'Oreal Paris\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eTransform your blonde from brassy to brilliant with L'Oreal Paris EverPure Ultra Pigmented Anti-Brass Purple Rinse-Out Mask. Add it to your hair care routine today and enjoy salon-quality results every time.\u003c\/p\u003e","brand":"Avelisse","offers":[{"title":"Default Title","offer_id":46490040959175,"sku":null,"price":31.64,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0763\/7362\/2983\/files\/B08HDR237D-loreal-paris-everpure-ultra-pigmented-an-main.jpg?v=1777849433","url":"https:\/\/avelisse.co.uk\/products\/loreal-paris-everpure-anti-brass-purple-rinse-out-mask-3-oz","provider":"Avelisse","version":"1.0","type":"link"}