{"product_id":"joico-defy-damage-in-a-flash-7-second-bond-building-hair-treatment","title":"Joico Defy Damage In A Flash 7-Second Bond Building Hair Treatment - Liquid Keratin, Color-Safe, 6.76 Fl Oz","description":"\u003ch2\u003eProduct Overview\u003c\/h2\u003e\u003cp\u003eJoico Defy Damage In A Flash is a revolutionary bond-building hair treatment that delivers visible results in just 7 seconds. Formulated with exclusive Liquid Keratin technology, this unique liquid-to-crème formula penetrates deep into the hair shaft to repair broken bonds caused by chemical services, heat styling, and environmental stressors. Unlike traditional treatments that require long wait times, this fast-acting treatment strengthens and protects hair instantly, making it perfect for busy lifestyles. Color-safe and suitable for all hair types, it restores resilience and shine without adding weight or residue.\u003c\/p\u003e\u003ch2\u003eKey Features and Benefits\u003c\/h2\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003e7-Second Bond Building:\u003c\/strong\u003e Rapidly repairs broken bonds to strengthen hair from within, reducing breakage and split ends.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eLiquid Keratin Technology:\u003c\/strong\u003e Delivers keratin deep into the cortex to rebuild the hair's internal structure.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eUnique Liquid-to-Crème Formula:\u003c\/strong\u003e Transforms from a liquid to a rich crème upon contact with hair, ensuring even distribution and maximum absorption.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eColor-Safe:\u003c\/strong\u003e Gently repairs without stripping or fading color-treated hair.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eLightweight, No Residue:\u003c\/strong\u003e Leaves hair feeling soft, smooth, and weightless.\u003c\/li\u003e\n\u003c\/ul\u003e\u003ch2\u003eHow to Use\u003c\/h2\u003e\u003cp\u003eAfter shampooing, remove excess water from hair. Apply a generous amount of Defy Damage In A Flash treatment evenly through wet hair, focusing on mid-lengths and ends. Massage gently, then wait 7 seconds. Rinse thoroughly. For best results, follow with Joico Defy Damage Daily Shampoo and Conditioner. Use 2-3 times per week or as needed for damaged hair.\u003c\/p\u003e\u003ch2\u003eWho It Is For\u003c\/h2\u003e\u003cp\u003eThis treatment is ideal for anyone with damaged, weak, or brittle hair due to heat styling, bleaching, coloring, or environmental exposure. It's perfect for those seeking a quick yet effective bond-building solution that fits into a fast-paced routine. Safe for all hair types, including color-treated, chemically processed, and natural hair.\u003c\/p\u003e\u003ch2\u003eWhy Choose This Product\u003c\/h2\u003e\u003cp\u003eJoico is a trusted professional haircare brand known for innovative, salon-quality formulas. Defy Damage In A Flash stands out with its lightning-fast 7-second application, saving you time while delivering professional-grade bond repair. The Liquid Keratin technology ensures deep, lasting strength, and the lightweight formula means no heavy buildup. Backed by decades of haircare expertise, this treatment is a reliable choice for restoring hair's health and vitality.\u003c\/p\u003e\u003ch2\u003eTechnical Details\u003c\/h2\u003e\u003cul\u003e\n\u003cli\u003eSize: 6.76 Fl Oz (200 mL)\u003c\/li\u003e\n\u003cli\u003eWeight: 0.49 pounds\u003c\/li\u003e\n\u003cli\u003eDimensions: 1.93 x 1.93 x 6.73 inches\u003c\/li\u003e\n\u003cli\u003eFormulation: Liquid-to-crème\u003c\/li\u003e\n\u003cli\u003eKey Ingredient: Liquid Keratin\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eExperience the power of instant bond repair with Joico Defy Damage In A Flash. Transform your hair in seconds—stronger, smoother, and more resilient.\u003c\/p\u003e","brand":"Avelisse","offers":[{"title":"Default Title","offer_id":46511968878791,"sku":null,"price":46.22,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0763\/7362\/2983\/files\/B0CWCNFDRF-joico-defy-damage-in-a-flash-7-second-bo-main_a6e32139-b62d-4ebf-818f-b5e09837fe40.jpg?v=1778080650","url":"https:\/\/avelisse.co.uk\/products\/joico-defy-damage-in-a-flash-7-second-bond-building-hair-treatment","provider":"Avelisse","version":"1.0","type":"link"}