{"product_id":"ion-brunette-blue-toning-mask-1-oz","title":"Ion Brunette Blue Toning Mask – Anti-Brass Purple Pigment Mask for Brown Hair, Corrects Orange Undertones, 1 oz","description":"\u003ch2\u003eProduct Overview\u003c\/h2\u003e\u003cp\u003eIon Brunette Blue Toning Mask is a professional-grade, ultra-pigmented hair treatment designed specifically for brunettes. Unlike purple toners that target yellow tones on blonde hair, this blue-based mask neutralizes the orange and brassy undertones that often develop on brown hair due to sun exposure, hard water, or color fading. The 1 oz size is perfect for trying the product or for travel, delivering a noticeable color correction in just one use.\u003c\/p\u003e\u003ch2\u003eKey Features and Benefits\u003c\/h2\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eAnti-Brass Formula\u003c\/strong\u003e: Blue pigments counteract orange and copper tones, restoring a cool, rich brunette shade.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eUltra Pigmented\u003c\/strong\u003e: A concentrated formula means you need only a small amount for effective toning.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eNourishing Mask Base\u003c\/strong\u003e: Hydrates and conditions hair while toning, leaving it soft, smooth, and manageable.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eEasy to Use\u003c\/strong\u003e: Apply to clean, damp hair, leave on for 5–15 minutes, then rinse. No complicated mixing required.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSalon-Quality Results at Home\u003c\/strong\u003e: Achieve professional color correction without the salon price tag.\u003c\/li\u003e\n\u003c\/ul\u003e\u003ch2\u003eHow to Use\u003c\/h2\u003e\u003cp\u003eStart with clean, towel-dried hair. Wearing gloves, apply the mask evenly to your hair, focusing on areas with the most brassiness. Leave on for 5–15 minutes depending on the level of correction needed. For subtle toning, use a shorter time; for more intense correction, extend the time. Rinse thoroughly and style as usual. For best results, use once a week or as needed to maintain your desired shade.\u003c\/p\u003e\u003ch2\u003eWho It Is For\u003c\/h2\u003e\u003cp\u003eThis mask is ideal for anyone with natural or color-treated brunette hair who struggles with unwanted orange or red tones. It works on all hair types—straight, wavy, curly, or coily—and is safe for color-treated hair. Whether you have dark brown, medium brown, or light brown hair, this blue toner will help you achieve a cooler, more neutral brunette.\u003c\/p\u003e\u003ch2\u003eWhy Choose This Product\u003c\/h2\u003e\u003cp\u003eIon is a trusted brand in professional hair care, known for effective formulas that deliver salon-quality results. This toning mask stands out because it is specifically designed for brunettes—most toners on the market are for blondes. The ultra-pigmented formula means you get maximum color correction with minimal product, making it cost-effective. Plus, the conditioning base ensures your hair stays healthy and hydrated, not dry or brittle. If you want to keep your brunette hair vibrant and brass-free, this is the perfect solution.\u003c\/p\u003e\u003ch2\u003eTechnical Details\u003c\/h2\u003e\u003cul\u003e\n\u003cli\u003eSize: 1 oz (30 ml)\u003c\/li\u003e\n\u003cli\u003eColor: Multi-colored (blue-toned mask)\u003c\/li\u003e\n\u003cli\u003eItem Weight: 0.07 pounds\u003c\/li\u003e\n\u003cli\u003eItem Dimensions: 5.04 x 3.23 x 0.31 inches\u003c\/li\u003e\n\u003cli\u003eCategory: Hair Masks\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eTake control of your hair color with Ion Brunette Blue Toning Mask—your go-to for banishing brass and keeping your brunette beautiful.\u003c\/p\u003e","brand":"Avelisse","offers":[{"title":"Default Title","offer_id":46480214950087,"sku":null,"price":22.74,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0763\/7362\/2983\/files\/B0C7CYYQQM-ion-brunette-blue-toning-mask-antibrass--main_a13b2a9d-c1bb-4d9a-8992-9aeb171c04c8.jpg?v=1777645973","url":"https:\/\/avelisse.co.uk\/products\/ion-brunette-blue-toning-mask-1-oz","provider":"Avelisse","version":"1.0","type":"link"}