{"product_id":"almay-hydra-prime-moisturizing-primer","title":"Almay Hydra-Prime Moisturizing Primer - Hydrating, Long-Lasting Makeup Primer, Cruelty-Free, Skin-Smoothing, 0.95 fl oz","description":"\u003ch2\u003eProduct Overview\u003c\/h2\u003e\u003cp\u003eAlmay Hydra-Prime Moisturizing Primer is a lightweight, hydrating primer designed to create the perfect canvas for your makeup. Infused with moisturizing ingredients, it smooths the skin's surface, minimizes the appearance of pores, and helps makeup last longer. This cruelty-free primer is ideal for daily use and works with all skin types, especially dry or dehydrated skin.\u003c\/p\u003e\u003ch2\u003eKey Features and Benefits\u003c\/h2\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eHydrating Formula:\u003c\/strong\u003e Provides essential moisture to prep skin, preventing makeup from caking or settling into fine lines.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eLong-Lasting Makeup:\u003c\/strong\u003e Creates a barrier that helps foundation and concealer stay put throughout the day.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSkin-Smoothing:\u003c\/strong\u003e Blurs imperfections and evens out skin texture for a flawless finish.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eCruelty-Free:\u003c\/strong\u003e Almay is committed to being cruelty-free, never testing on animals.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eLightweight \u0026amp; Breathable:\u003c\/strong\u003e Feels weightless on the skin, allowing it to breathe while providing a smooth base.\u003c\/li\u003e\n\u003c\/ul\u003e\u003ch2\u003eHow to Use\u003c\/h2\u003e\u003cp\u003eStart with clean, moisturized skin. Dispense a pea-sized amount of Almay Hydra-Prime Primer onto your fingertips. Gently apply to your face, focusing on areas where makeup tends to fade or where pores are more visible. Allow the primer to set for 1-2 minutes before applying foundation or concealer. Use daily for best results.\u003c\/p\u003e\u003ch2\u003eWho It Is For\u003c\/h2\u003e\u003cp\u003eThis primer is perfect for anyone seeking a hydrating base that extends makeup wear. It is especially beneficial for those with dry, combination, or normal skin. Makeup enthusiasts and beginners alike will appreciate its easy application and skin-loving formula.\u003c\/p\u003e\u003ch2\u003eWhy Choose Almay Hydra-Prime?\u003c\/h2\u003e\u003cp\u003eAlmay has a legacy of creating gentle, effective cosmetics. Hydra-Prime Moisturizing Primer stands out for its dual-action: it primes and hydrates simultaneously, saving time while delivering a smooth, radiant complexion. Unlike heavy primers that can feel greasy, this formula is lightweight and absorbs quickly. Plus, it's cruelty-free, so you can feel good about your beauty routine.\u003c\/p\u003e\u003ch2\u003eTechnical Details\u003c\/h2\u003e\u003cul\u003e\n\u003cli\u003eSize: 0.95 fl oz (28 mL)\u003c\/li\u003e\n\u003cli\u003eColor: White (sheer finish)\u003c\/li\u003e\n\u003cli\u003ePackaging: Tube with flip cap\u003c\/li\u003e\n\u003cli\u003eShelf Life: 12 months after opening\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Avelisse","offers":[{"title":"Default Title","offer_id":46502419628231,"sku":null,"price":30.7,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0763\/7362\/2983\/files\/B0FSSSYWX3-almay-hydra-prime-moisturizing-primer-hy-main_df631374-e71e-43b4-97b4-33a72dc7017a.jpg?v=1777963308","url":"https:\/\/avelisse.co.uk\/products\/almay-hydra-prime-moisturizing-primer","provider":"Avelisse","version":"1.0","type":"link"}